We partnered with Webb Gray to overhaul a dated identity and website, aligning the brand with future ambitions.
With over 100 years of architectural expertise, the firm sought a brand that reflected its stature and hands-on ethos. We developed a new identity inspired by their signature yellow tracing paper, an iconic material that resonates with clients and reflects the creative process. The website was rebuilt for clarity and usability.
To extend reach, we supported the launch with targeted PR and social content, sharing the rebrand story across key industry channels and building momentum around the refreshed brand.
